BRITVIC DRENCH - FISH FOR PRIZES PACK ACTIVATION GAME

FISH FOR PRIZES THIS GAME WAS DESIGNED TO SUPPLIMENT THE TV SPOT PRODUCED BY CHI. CUSTOMERS COULD PURCHASE A SPECIAL BOTTLE OF DRENCH AND HOLD THE FISH ON THE LABEL UP TO A WEBCAM TO ACTIVATE THE GAME. YOU THEN WERE CHALLENGED BY THE FISH TO POP AS MANY BOTTLES AS POSSIBLE WITH YOUR HEAD TO WIN PRIZES. SEE SCREENSHOTS